Intro to Search Engine Optimization

Search Engine Optimization, also known as SEO, is the process of improving the quality and volume of traffic to a website from search engines by way of organic or natural search results.  This is key to getting your company’s website found on the Internet, especially when using major search engines like Google, Yahoo, MSN, etc.  Each search engine has a spider that crawls the Internet jumping from link to link finding and indexing websites.  If you can get your website indexed, then listed on the first page of a search engine, the traffic to your site will be substantially higher than being in the top position on page two.  In fact, you may get no traffic at all from page two results.
Intro to Search Engine Optimization (continued)...